Kry Frisør is a hair salon based in Bodø, Norway, with a philosophy rooted in a belief that true beauty comes from within. At Kry, the team is passionate about delivering high-quality service in an environment that feels both strong and feminine - modern, yet timeless.

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Just like their name suggest, Kry (meaning 'proud' in Norwegian) carries itself with quiet confidence while taking immense pride in their work. My goal was to create a visual identity that reflects that energy: sophisticated, classy and elegant. The branding centers around a clean, minimalistic logo and a refined color palette of black, white and powder pink - conveying a soft strength and femininity.

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This identity was consistently applied across all platforms and touchpoints, including: the website, marketing materials, merchandise, and advertising - ensuring a cohesive and memorable experience that feels distinctly Kry.